Darren Foong

All posts by Darren Foong

Darren works on Growth at Candybar. He spends too much time reading fiction, performing improv, and doing things that don't scale. One day he hopes to be quite interesting.

How To Give Excellent Customer Experience With Brick-and-Mortar & Online Store Combined

Many traditional stores were already struggling as online shopping emerged as a new way to get goods. This shift picked up pace at the start of the COVID-19 pandemic as...

/ November 12, 2020

Cozy Glow: Connecting with Causes

Kristian’s job made him feel disconnected. Starting his own business let him put his energy into causes he believed in. Here’s the story of Cozy Glow. Kristian started making scented...

/ October 16, 2020

[Guestpost] How offline businesses can use online engagement to drive more sales

The pandemic has forced many companies to reimagine the way they do business. Some were quick to adapt and switch from brick and mortar to eCommerce model and deliveries. Others...

/ October 7, 2020

5 Ways SMS Marketing Can Upgrade Your Restaurant [with 5 SMS Templates!]

This is a guestpost from our friends at TextMagic Introduction Mobile marketing is one of the most effective ways for restaurants to reach potential customers. 81% of customers regularly use their...

/ September 9, 2020
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MOVE Academy: How Shie Boon Started a Movement

Shie Boon dropped out thrice because he felt restricted by school. At 25, he took over a parkour school to deliver what he thought education should be. Here’s his Merchant...

/ August 17, 2020
loyalty card apps digital loyalty cards and digital card wallets

Loyalty Card Apps: How Small Businesses Can Boost Customer Retention

So you’ve heard about loyalty card apps. Maybe your customers have asked if you give out loyalty rewards. Or maybe enough customers have asked about a loyalty program, but you’re...

/ August 2, 2020
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Punch Card Apps: Go Digital with your Loyalty Program

Businesses have handed out punch cards for nearly as long as there have been car washes and coffee shops; hoping to reap the rewards of the most basic loyalty marketing...

/ July 3, 2020
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CakeFlix: David’s journey to discover who he could become

CandyBar Merchant Stories uncovers the reasons why people start small businesses, and all their triumphs and failures along the way. David felt like his civil service job was turning him...

/ June 1, 2020

Jazz Inc: Dancing to his own Rhythm

Merchant Stories is a series about the people who start small businesses, and why. Today’s story is about Jazz Inc, a Lindy Hop & Jazz collective started by Sinclair Ang....

/ May 14, 2020
candybar what to do slow season experts

What Small Businesses can do in the Slow Season: Experts Weigh In

We live in interesting times. Crisis begets innovation, and we asked 9 marketing experts – 8 digital marketers and 1 intrepid business owner – to suggest what marketing tactics small...

/ March 26, 2020