Category: General

Succeed in influencer marketing on the first try

Succeed in influencer marketing on the first try

Traditional media is dead. Long Live the Influencer. With many brands realising the fledgeling hold of conventional media (i.e. newspapers and print magazines) on its audiences and the changing ways...

/ October 22, 2020
Writing the Perfect Press Release For Your Small Business

Writing the Perfect Press Release For Your Small Business

Buy this, look at that, follow this! With all this noise surrounding the mediascape, how would a small business cut through the cacophony with a press release to create a...

/ October 15, 2020
history behind birthday gifts

Everything You Ever Wanted To Know About Birthdays

When you really think about it, birthdays are kind of strange, aren’t they? Once a year, everybody gathers together, a cake is baked, candles are lit, then blown out, we...

/ October 12, 2020
what are push notifications

What Push Notifications Are & Why Your Business Needs Them

I don’t eat out often despite the fact that I’m a millennial. As a budget vegan, I choose to cook most of my meals right at home. Except for about...

/ October 7, 2020
How to Join a Food Delivery Platform and Thrive

How To Join A Food Delivery Platform And Thrive

In recent years, restaurants realised that customers would love to have quality meals right in their own homes, resulting in an increasing number of brick-and-mortar stores joining food delivery platforms....

/ September 5, 2020
Hiring a suitable marketing agency for your business

Hiring A Suitable Marketing Agency For Your Business

Brand awareness next to nothing? We feel you. Perhaps it is time to seek some agency help for the right type of marketing. Small businesses frequently have amazing products or...

/ September 4, 2020
The Impact Of COVID-19 On Singapore's Retail Industry

The Impact Of COVID-19 On Singapore’s Retail Industry

Many retailers are hearing the call for change since the arrival of Covid-19.  Such change may seem like trouble, but it has also revealed alternative paths that proved to be...

/ August 31, 2020
TikTok Marketing: How to promote your business to a new generation of consumers

TikTok Marketing: Promoting Your Brand To The Next Generation

Still, stuck on Facebook and Instagram? Ok, boomer. Zoomers think you’re OLD! TikTok’s the newest social media platform in the game and it’s time to get your business on it....

/ August 14, 2020
why customer loyalty cards work

Customer Loyalty Cards: What Are They and Why Do They Work

Customer loyalty cards. You know, those coffee-stained, frayed edge, hole-punch cards people use to score a free double-shot latte. That’s them. There’s a reason why every coffee shop, cafe, and...

/ August 13, 2020
How To Make Money On Instagram For Creators

How To Make Money On Instagram For Creators

For most people, how to make money on Instagram is a foreign, yet cliche concept. We hear all the time about individuals and companies monetising the world’s biggest photo-sharing platform,...

/ June 16, 2020