Category: Loyalty

Loyalty Program Best Practices – What The Best Loyalty Programs Do Differently

So you want to set up a loyalty program for your business. What are the do’s and don’ts? 1. Use Artificial Advancement to motivate customers to keep coming back As...

/ May 8, 2017

An Analysis Of Starbucks Billion-Dollar Loyalty Program

After Q1 of 2016, Starbucks had $1.2 billion in customer funds loaded onto their plastic and mobile Starbucks cards. This is larger than the amount held by many of the smaller regional banks. They’re...

/ April 2, 2017

Loyalty Program Statistics – 5 Important Numbers To Note

What is loyalty all about? Let’s ask an expert: As skewed as Dwight’s logic is, he did get one thing correct—that is, loyalty should be valued and pursued after. Certainly,...

/ February 17, 2017