B2B customer loyalty differs from the B2C context. This guestpost from MicroStartups shares some context. Why B2B Loyalty is a challenge compared to B2C The relationship between B2C and B2B is always compelling to contemplate, because they’re so strongly similar and dissimilar — two different approaches to the same fundamental issue of advancing a successful…
F&B operators now have many options for tech to improve restaurant operations. This guestpost from CardUp examines options for technological solutions beyond just point-of-sales & staffing software. In today’s world, technology drives everything – from shopping to ride-hailing, from grabbing a bite to planning a vacation. Access to just about everything is in the palm…
Big, bold and beautiful. It’s not just how the gourmet sandwiches are like at Park Bench Deli, but the story of the founders hwo went looking for trouble and founded a distinctive F&B brand” Parl Bench Deli Focusing On The Founders’ Individualities Opened in July 2015 by Aamir Ghani, Andrei Soen and Ming Tan, the…
Be it kids or adults – everyone enjoys a good old candy bar. Wonder when it all started and who was the mastermind behind this widely loved snack? Here’s some interesting trivia on your favorite candy bars, as well as the 20 most popular Candy Bars that will take you down memory lane. What is…
Last updated Jun 14, 2019 A quick search for the name “Boufe” will probably bring you headlines like this: And also eye-teasing videos of this: https://www.instagram.com/p/Bb6dBvKBOxK/ Even if you didn’t know anything about Boufe, you can already guess what they are famous for. Their eye-catching, oh-so-Instagrammable galaxy cakes. And it’s not just their galaxy cakes…
What are Merchant Stories? Merchant Stories: Real entrepreneur stories from real people and why they started their small business. Successes, failures and struggles from the small business owners. We’ll let the story do the telling. Here’s Joel from Mission Juice, and his tale of setting up a food business in Singapore. Leaving the Comfort Zone…
Gone are the days when branded advertisements or television commercials were enough to get consumers to take notice of brands. Today, the need for authenticity is more than ever with people being more likely to trust top beauty influencers with a genuine voice rather than a well-known celebrity. While most industries have adopted influencer marketing,…
Owning a restaurant is lovely, but restaurant management can get overwhelming. According to Perry Group, 70% of restaurants that make it past their first year close down within three to five years. In total, 90% of independent restaurants restaurants close during the first year, with five years the average live-span. On the bright side, 90%…
You’ve spent countless hours setting up your business, from the very product that you sell to the site that you sell it on. Now it’s time to come up with an effective marketing strategy. You’ve likely done a bit of research and have found countless blog posts promising to bring in more organic traffic through…
Restaurant management is not easy, and it is tough to find the formula for how to run a successful restaurant. Managing a restaurant, bar, or cafe is tough – and it involves a broad array of skills, from managing inventory and suppliers, to managing finances and running marketing, as well as hiring, motivating and firing employees. Hospitality consultants The…