Small businesses, nowadays, are working extensively with food, lifestyle, and beauty bloggers in Singapore to improve sales and visibility. As a small business, it’s challenging to reach out to your customer on a small budget.
Here’s where beauty bloggers can help you.
Bloggers are influencers who play a very interesting role in the buying decisions of your target market. They are the voice of trust for your consumers. 84% of your consumers purchase a product after reading or seeing someone use the product on social media or blogs.
These bloggers have a following of thousands and even more. They talk to your target market on a daily basis through social media. They can inspire and sway your consumers. That’s why you should be piggy banking on their reach to talk directly to your target market to get your business out there.
Beauty Bloggers in Singapore
If you are nail beauty brand looking to promote your products in Singapore, here are 35 beauty bloggers you could potentially hire to promote your salon:
1. Beautiful Buns
This is the closest I’ll get to having them infinity stones – innisfree’s No Sebum Lucky Edition ($10 each) that now comes in 12 special designs featuring a precious birthstone for each birth month. This is one item I’ve been using for years to keep the face shine free in Singapore’s humid weather – it fits snugly in the palm of your hand and can be carried around conveniently. Go get yours nao~ – – – – – #innisfree #innisfreesingapore #kbeauty #kbeautyaddict #koreanbeauty #이니스프리 #mattifying #facepowder #gemstones #rainbow #koreanmakeup #makeup #makeupaddict #beauty #Косметичка #makeupflatlay #kosmetika #kosmetik #cosméticos #cosmeticos #cosmetica #kosmetyki #maquillaje #뷰티그램 #코스메틱 #Косметика #化粧 #化妆品 #makeupcollection
Instagram Handle: @beautifulbuns_sg
Instagram Followers: 24.6 K Followers on Instagram
Cheryl of Beautiful Buns is an ex-journalist and editor. Apart from working full time as an editor, she blogs daily about beauty, lifestyle, and travel. Cheryl has many blog awards under her belt including Beauty category winner for the inaugural HerWorldPlus Social Media Awards in 2016, the Most Popular Beauty Blog for the Singapore Blog Awards 2015, and top 3 Best Beauty Blogs for the Singapore Blog Awards 2014.
2. Hannah Chia
Can’t decide should I play with my NEW makeup or drink my tea first! Some lovely items in frame – @maxfactor NEW Miracle Foundation which comes in 6 different shades. Totally love how light the texture of the foundation is yet it is so easy to blend and the coverage is sufficient to cover my freckles. @3ina NEW Lip Vinyl which glides easy across my lips giving them a beautiful glossy finish without feeling too sticky. Oh yes, do you know that 3ina also has a primer for lips? Last but not least, my fav Detox tea from @kusmitea_singapore. Don’t let the word detox scare you, the tea is so gentle in providing you with wellness without allowing your butt to hug the toilet bowl. Totally love it!!! . . #flatlay #flatlays #flatlaystyle #flatlaynation #flatlaytoday #flatlaysquad #flatlaytips #flatlayforever #fromwhereistand #beautydiary #samplestore #beautyessentials #beautyflatlay #beautyfreak #beautytalk#beautygram #beautyblogs #beautysg #beautystuff #beautyaddict #beautycare #beautychat #beautydiaries #beautymania #beautycommunity #clozette #clozetteambassador
Instagram Handle: @mshannahchia
Instagram Followers: 16.3 k Followers
Ms. Hannah Chia started as a food blogger but over the years, she has ventured into travel, beauty, and photography. She has collaborated with a number of Singapore’s beauty companies including Sofina, Kosé Sekkisui, SkinCeuticals, Ioma Ma Creme and more.
3. Parade of Love
The hottest palette in town right now, literally. 🌶🔥 Swipe for #ParadeofSwatches! . . . #clozette #UDSingapore #UrbanDecay #discoverunder100k #makeuptalk #makeupmess #makeuppicks #makeuplover #makeupjunkie #makeupaddict #beautyaddict #makeupobsessed #beautyjunkie #wakeupandmakeup #slave2beauty #instabeauty #instadaily #maquillage #kosmetik #뷰티 #화장 #косметика #макияж #warpaint #nakedpetiteheat
Instagram Handle: @paradeoflove
Instagram Followers: 18.2 K Followers
Roanna T, of Parade of Love, is your quintessential beauty junkie. In her words, ‘I eat makeup’. She blogs exclusively about beauty products offering her opinions, tutorials, reviews, passions, tips and also the occasional sponsored posts. She started her blog to help out her followers with her beauty reviews for Singapore based beauty products and it grew from there.
4. Roseanne Tangrs
COCO GAME CENTRE is in Singapore 🔥👌🏻 Supa fun walking through this beauty game arcade today open until 6 May, exploring the new @chanel.beauty Lip Blush range and even game centre exclusives like the #CHANELSG No 5 L’Eau Hand Cream! Swipe right to explore with us! Thank you #chanelbeautysg for the invitation! #sgigmakeup #Chanel @chanel.beauty #cocogamecentre #cocogamecentresg
Instagram Handle: @roseannetangrs
Instagram Followers: 14.4 K Followers
Roseanne Tang is an inspiring role model for many Singaporean Women. She’s a professional, certified makeup artist from the London School of Beauty and Makeup. On her blog, she shares make up tips, tutorials, and her beauty tips. She has been featured in Designare, The Straits Times, Her World, Cleo, and Urban. She is also the founder of Bloom Kit Cosmetics, a premium makeup brush company.
5. Love For Skin Care
NEW Beauty Green Tea at #innisfree! 🍵 For those in SG, head down to @innisfreesingapore pit-stop at Bugis Junction Atrium to rehydrate & enjoy exclusive treats! 💚🍃 . Swipe pix or watch stories for this fabulous #presskit featuring #skincareroutine ideas 🛀🏼🧚🏻♀️🧖🏻♀️ . . #BeautyGreenTea #InnisfreeSingapore #GreenTeaSeedSerum #reformulated #cleansingoil #eyecream #cleanser #serum #moisturizer #essence #innistagram #innisfree
Instagram Handle: @loveforskincare
Instagram Followers: 60.7 K Followers
Leane Ho, the beauty guru behind Love For Skin Care is the 45-year old mom who shares her life, beauty routine and her style advice on her blog. Leane Ho is your go-to blogger when it comes to targeting older women successfully reversing the process of aging.
6. The Beauty Desk
Instagram Handle: @smitadesouza
Instagram Followers: 2,319 Followers
After decades of experiencing as a beauty editor and makeup artist in both India and Singapore, Smita started beauty desk to offer her styling and beauty advice to her followers. Confidently embracing her silver locks, you’ll see Smita sampling many of the makeup samples she receives working as an editor for CLEO Singapore.
Last evening was a blast at @lumine.sg with L’Oréal lash paradise mascara launch . This product has been highly raved by many top beauty youtubers and is finally finally finally, coming to Singapore! However, it will only be available at the end of the month in physical stores. For those who are eager to try, L’Oréal has specially teamed up with @shopee_sg on an exclusive pre-order from 7-18 April. Enjoy 20% off retail price ($22.99) when you purchase on Shopee! . Thanks #Lorealsg for the warm invite! . #lorealsingapore #clozette #lorealparissg #lashparadisesg #takeyourlashestoparadise
Instagram Handle: @dblchin
Instagram Followers: 6,517 Followers
Clara, aka double chin, started blogging in 2006 but it wasn’t until 2010 that she ventured into beauty blogging. Her blogs on beauty reviews got a lot of positive response which gave her the confidence to get a license as a Professional Makeup Artist in Cosmoprof. She continues her journey as a professional makeup artist and blogging during her a free time. She has been featured in quite a few magazines including Aesthetics and Beauty Singapore Magazine and Glow Magazine.
8. Belly Welly Jelly
Instagram Handle: @bellywellyjelly
Instagram Followers: 206KFollowers
If you’re looking for a fresh, passionate beauty blogger, then it has to be Christabel Chua of Belly Welly Jelly. Christabel documents her beauty and travel diary through her blog. Known for her on-point makeup, Chua also ventured into entrepreneurship with her accessories brand kāi.
9. Xin Lin
Thanks for all of you who joined the giveaway with @ShillaDutyFreeSG! I've saved a total of $154.30 from my beauty haul, and the first person who made the closest guess is…. @fattayam !!! Congratulations!!! 😍😍 Now, with the amount that I saved, I can buy a round trip ticket to Indonesia again 😱 And that's not forgetting that many of the items that I got from #ShillaDutyFreeSG are Travel Exclusives and you can't get them downtown (hence no price comparison 😆) Don't forget to do your duty free shopping at #ShillaSG the next time you're flying off, because we should all be able to #ShopSaveTravel ! 😉✈
Instagram Handle: @xinlinn
Instagram Followers: 80.2k Followers
A Dancing enthusiast and a seafood lover, Xin Lin blogs about her life, beauty picks and favorite travel spots. She is one of the most influential beauty bloggers in Singapore.She started blogging in 2007 when she was just 14 and has been able to build her online presence through unpretentious reviews and opinions.
10. Celine Chiam
🍃Giveaway🍃Are you a green tea lover? If yes, @innisfreesingapore has an entire range of #greentea skincare collection, ranging from cleanser to moisturizers, trust me the collection is insanely vast! To share the love, I’m giving away 3 #innisfreesg green tea items 💚💚Just comment down what is your favourite item from this range OR what item you’ve been wanting to try, and tag a friend! I’ll try my best to gift the item that I have 😜 PS: those never tried before, start with the #greenteaseedserum! It’s the best 😍 Good luck everyone!! @innisfreesingapore #innisfreesingapore #giveawaysg #sggiveaway
Instagram Handle: @chiamhuiy
Instagram Followers: 33.5K Follower
Celine Chiam is a beauty, food and travel blogger. Her blogging journey is marked with various accolades including being the 2015 Official Blogger for the Marina Bay Countdown, Ambassador for Clozette, Nux Miss Prodigieuse Winner 2014 and more. Celine hopes to help her readers with her beauty tips and recommendations.
11. June De Jour
Oh joy! My bath is my oasis after a long day, so I could hardly contain my excitement when I found out the much loved Israel skin Clare brand @sabonsg is coming to Singapore! Checking out their scent-sational lineup, swipe left for my top picks you can expect! 1) gorgeous gift boxes starting at $5; and allows you to customize! This limited edition 2018 collection features luscious tuberose, pink pepper & musk! 2) Bath-care is ridiculously pampering; layer scents with their bath oil (comes in a HUGE 600ml jar), scrubs and lotion! 3)their most premium range features natural ingredients from the Dead Sea & Judean Desert to detox and keep skin supple 4) loving the capsule range of fabric mists, diffusers & scented candles… très parfait for mood setting! …. Spoiled for choice already? Wait till you visit #SabonSG first ever flagship store which is due to open on 5 May at @takashimayasg! . . . #clozette #slaytheflatlay #skincaretalk #skincarejunkie #sabonSg #essenceofpleasure #beautytalk #bblogger #ontheface #instabeauty #beautynews #beautychat #onmybody #beautyreport #vscocam
Instagram Handle: @junedujour
Instagram Followers: 6,825 followers
A Digital Marketing Specialist by profession, June started her blog in 2013 as a journal of her life. Since this, this self-proclaimed beauty expert has gone on to become The Best Beauty Blog Finalist for Singapore Blog Awards 2014 and also the finalist for ION Orchard Insider. She is also the editor at the Blackbox Singapore and Clozette.co
🌹Chopard Parfums 🍋 •• Featured is @chopard The Happy Collection, consisting of the citrusy and fresh Lemon Dulci (I looooove this so. The blend of lemon with a hint of ginger is extremely lively and invigorating) and the light, feminine scent of Felicia Roses (despite its name, this scent is not heavy like many other rose perfumes out there which I do highly appreciate). Coming real soon to Singapore! 😍 •• #chopardsg #chopardparfum #chopard #37comms #perfumery #perfumelaunch #clozette
Blog URL: http://www.beautybyrah.com/
Instagram Handle: @beautybyrah
Instagram Followers: 4664 Followers
An English Teacher by day, Sarah started blogging to offer insights and reviews on makeup looks and ideas. Apart from beauty, she blogs about travel and life. She was also the SG Best Beauty Blog 2015 Finalist.
13. Vivian Tian
Instagram Handle: @veeviisme
Instagram Followers: 5,941 Followers
Vivian Tian uses her blog to write about her life, travel and beauty adventure. Vivian is a film student at LASALLE College of Arts which means you can expect some beautiful pictures on her blog and Instagram. Apart from working part-time on her blog, she also works as a full-time blogger for ViewQwest as their blog ambassador.
14. Katelyn Tan Hui Ping
@bourjoissg recently launched their new Healthy Mix Anti-Fatigue Foundation and Concealer! The products are infused with vitamins that help to erase signs of fatigue for a fresh, radiant and healthy-looking complexion! The Healthy Mix Anti-Fatigue Foundation (30ml each) retails at $29.90 and is available in 6 shades. The Healthy Mix Anti-Fatigue Concealer (7.8ml each) retails at $17.50 and is available in 3 shades. They are available at major @watsonssg, @sasasingapore and departmental stores!
Instagram Handle: @katelyntanhuiping
Instagram Followers: 1,313 followers
This Singaporean Fashionista blogs about beauty, fashion, travel, and lifestyle. Her blog offers her readers reviews and useful tips she learnt. She not only blogs but also runs an online shop, Yours Truly, with her fiance.
15. Fionna Seah
My failed drippy lip using @shuuemura × @yazbukey magic metallic lip liner in gold-WOW. there's no way I could succeed with this liner anyway – it dries too quickly!!! 😰 this gold is no joke man. It LEGIT sparkles unlike anything I've seen before. Review on the collection on the blog! • #beauty #makeup #sgbeauty #sgmakeup #instabeauty #instamakeup #beautygram #beautyblogger #makeupmess #bblogger #beautybloggers #igmakeup #trendmood #allthingsmakeup #sgig #sgigmakeup #clozette #igbeauty #makeupjunkie #sephorasg #lipstick #flatlay #maquillaje #shuuemurasg #shuuemura #mattitude #shuyazbukey
Instagram Handle: @amelieseah
Instagram Followers: 1,859 followers
Fionna Seah is a Singaporean Chinese who has been blogging since as early as 2004. She’s a Communication Studies graduate of WKWSCI at Nanyang Technological University with a Media and Communication diploma from Singapore Polytechnic. Fionna loves shopping and considers herself a makeup junkie.
16. Beauty Affair
Happy Mother’s Day to myself. Pampered myself and got new nails done at @dawnstarsnails #nonsponsored #selflove #pamperyourself #mothersday #motherdaygift #自爱 #nails #nailsofinstagram #nails💅 #nailart #geometric #geometricnails #tribalnails #gelnails #gelmanicure #nailsonfleek #nailswag #beautyblog #beautybloggers #lifestyleblogger #blogger #bloggerstyle #selfie #selfietime #selfiesunday #beautyaffair
Instagram Handle: @sparklyfaerie
Instagram Followers: 1,281
Mommy to an active toddler, Charlotte Ashlene is one active beauty and lifestyle blogger. She not only blogs about beauty and motherhood, but also runs an online baby store, HelloBaby Sg, and an online bouquet store, Love You Beary Much.
17. Blog For Beauty
Blog URL: http://blogforbeauty.com/
Facebook Handle: @blogforbeauty
Facebook Followers: 3,946 Followers
A Beauty Editor and a makeup artist by profession, Renee, from Blog for Beauty, wants to make makeup shopping easier for the average customer with her reviews and tutorials. Renne started blogging in 2005 when beauty bloggers were quite rare. Since then, she has evolved to offer insightful views and tutorials on her blog.
18. Ju Ann
All made up with #moonshot cosmetics! XOXO 🖤 Face: Multi Protection UV Bouncer !,# Micro-Fit Cushion (amazing coverage!) Eyes: Jellypots and Powder Blocks Lips: Purple Slash shade All available at @sephorasg . . . . . . . . #face #fotd #sgbeautyblog #sgbeautyblogger #faceoftheday #makeupoftheday #beautyjunkie #sg #singapore #sgig #igsg #sgblog #sgvsco #sgblogger #instasg
Instagram Handle: @ngjuann
Instagram Followers: 4,352 followers
Sneaker-loving, mommy to two, Ju Ann started out as a beauty blogger but evolved as a parenting beauty blogger after having two kids. Ju Ann wants to help out other mommies achieve beautiful looks while taking care of their kids. NgJuann has been the finalist for the best Beauty Blog in Singapore’s Blog Awards for three consecutive years (2011, 2012, and 2013).
19. Viva Woman
Tip: if you’re acne prone, one product you can consider using is AHA mask. It’s great for clarifying marks and scars. Just remember to use lotsa sunscreen protection. If yours is acne prone and sensitive, be very careful. Best to pick one for sensitive skin. Like this one from @madaracosmetics. Do share if you’ve good AHA products to recommend.
Instagram Handle: @sesamechew
Instagram Followers: 1,374 followers
Sesame, from the blog Viva Woman, sets herself apart from the best of Singapore’s beauty blogger with her passion for organic skincare and holistic beauty. Sesame started blogging in 2006 when she realized that most skincare products that she had been using on her skin were actually doing more harm than benefit. She then ventured into organic skincare and since then has been helping women help their skin. Sesame has managed to collect quite a few accolades in her blogging career including being the Top 20 Beauty Bloggers Worldwide you must follow by YouQueen. Viva Woman is also the ranked among the top 5 beauty bloggers worldwide.
20. Makeup Stash
Instagram Handle: @makeupstash
Instagram Followers: 8,681 followers
Makeup Stash is another Singaporean beauty blog run by makeup junkie, Mag. Mag offers product reviews, news, giveaways and all things beauty related on her blog.
21. Sweetest Sins
Instagram Handle: @yongwei318
Instagram Followers: 728 followers
Patricia Tee, from the Sweetest Sins, is a Beauty, Travel and Fitness Blogger. She has partnered with many Singaporean beauty brands to offer her reviews and opinions on the brands. Some brands are The Komb Hair Salon, Nivea, Rose&Co.
22. Ice Frost Diary
Instagram Handle: @iamicefrost
Instagram Followers: 446 Followers
Lifestyle blogger, Michelle has been blogging since 2009 when she was in university. She began as a beauty blogger and has now included food and lifestyle into her blog. She helps girls like her by offering her beauty tips. You’ll find her blog filled with reviews, recommendations, comparisons of beauty products.
23. Ena Teo
Here are my new makeup picks for this weekend and been loving them so far! 😍💖Featuring:- #EtudeHouseSg’s Mini Two Match Lipsticks – simply attach your 2 picks / colours of the day to a magnetic holder. Great idea for lipstick lovers like me. This Dry Flower collection has a concealer base + 4 trendy blush + red tea colours! Shimmer / glitter lipstick toppers are also on trend, have you tried them yet? 🤗 The eyeshadow quad in Dried Rose 02 matches the lipsticks and is also a palette that’s suitable for daily natural look if applied lightly~ 🌹☺️. . #LaneigeSg’s Concealer & Foundation cushion has been all the rage on social media, likewise I’m in love with the rose gold packaging and innovative duo function & tear drop applicator. (Swipe right for a close up pic!)😍It’s coverage is heavier than the Pore Control formula that I’m used to, so be sure to hydrate your skin beforehand and apply lightly for a natural finish. 💫✨ Thx @tebisha for this sweet gift!😘. . #BioreSg’s upgraded their popular Biore makeup wipes with Smooth Cleansing Oil that leaves the skin feeling clean and fresh, this pink formula smells floral and powdery (really good) while the blue (not pictured) leaves skin hydrated and smells fresh. It’s hard to pick a favourite, if you’re a makeup wipes fan, I’d recommend you to pick up both types in travel pack (as pictured) as they’re having a 50% promotion @watsonssg! 😉. . . . #enasbeautytalk #bblogger #etudehouse #laneige #biore #kbeauty #motd #clozette
Instagram Handle: @ena_teo
Instagram Followers: 7,679 Followers
Enabalista is the brainchild of Ena, a fashion graduate. On her blog, Ena writes about her encounters with beauty, food, and fashion. Her blog gives her viewers an inside look at the fashion world by posting pictures of events such as FIDe Fashion Week, Singapore Fashion Week etc. Ena was awarded Hotel Club’s Best Singapore Lifestyle blogger in 2013. She was also the finalist for Singapore Blog Award in 2014 for the beauty category.
24. Yina Goh
Dressed up for a special occasion! 🤗 It’s been a while since I’ve worn such high heels but this pair is amazingly comfy to walk in YAY glad I snagged it from @staccato_sg’s GSS sale (not an ad, I bought/paid for two pairs of shoes!) My top and bag are buys from #zaravivocity’s opening launch last week, and love these camel-coloured skorts upcoming on @thevelvetdolls! 😊 (Reposted cos poor image quality) #zarasg #tvdootd #thevelvetdolls
Instagram Handle: @yinagoh
Instagram Followers: 58.5k Followers
Yina Goh is your Jill-of-all-trades kind of girl. A former graphic designer, Goh blogs about beauty, food, travel, and lifestyle. Yina has worked with a good number of beauty brands including Lancome, Loreal, Garnier, Loccitane, The Body Shop and many more.
25. Yvonne Sim
Instagram Handle: @simyvonne
Instagram Followers: 1038 Followers
Yvonne Sim is another Singaporean Beauty and Lifestyle blogger. Her blog is her playground where she tries on new products and shares her reviews. She wants to help others make informed choices about their beauty purchases.
26. Musical Houses
Just a little bit of my @marcbeauty #makeup collection! Always been a fan of their #eyeshadows, especially the neutral #eyeshadowpalette shades! Their #palettes are seriously stunning! But I've also really grown to love their other products, including the #lipstick and #lipcrayon products, #eyeliner, #primer, and of course their latest Shameless #foundation, which has a huge shade range! Swatches are on the blog for those curious! __________ #marcbeauty #marcjacobsbeauty #marcbeautysg #marcjacobs #clozette #beauty #makeup #eyeshadows #eyeshadowoftheday #cosmetics #cosme #makeupjunkie #makeupaddict #flatlay #makeuppalette #beautyjunkie #beautybloggers #beautyaddict
Instagram Handle: @musicalhouses
Instagram Followers: 14.3K Followers
Through her amazing flat lay compositions, Musical Houses has gained a following of 14,300 followers. Musical Houses was nominated finalist for the SG Blog Awards Best Beauty Blog twice. She got the taste of makeup and beauty while traveling between Chicago and London and has been blogging since 2009.
27. Jamie Tan
Instagram Handle: @jamietyj
Instagram Followers: 45K Followers
Jamie Tan is a 22-year old beauty and lifestyle blogger. With a lipstick collection spanning to be over 200, Tan began blogging in 2010 after being inspired by CLEO Magazine. Jamie Tan was CLEO’s Next Top Beauty Blogger Finalist in 2010 and Influence Asia Top Beauty Influencer (Singapore) Finalist in 2015.
28. The Leiav
Innisfree Autobrow Eye Pencil Review is now up on; www.YouTube.com/user/TheLeiaV Look out for the blog post, going up tomorrow at; www.theleiav.blogspot.com Link is in the bio⬆️ #contentcreator #youtuber #beautyblogger #indianyoutuber #beautyvlogger #singaporebeautyblog #singaporebeautyblogger #clozette #theleiavblog #theleiav #browpencil #browpencilreview #innisfreebrowpencil #makeupproductreview
Instagram Handle: @shanthiarumugam
Instagram Followers: 4,735 Followers
Shanthi is a Singapore-based Indian Beauty and Lifestyle Blogger. After quitting a full-time job post-pregnancy Shanthi started her YouTube channel with beauty product reviews and tutorials. You’ll see her splashing her Instagram profile with her winged eyeliner and a color of pop.
29. Karen Ashley
Haircare is the new skincare. If we put serums on our face to nourish our skins, why not on the top of our heads too? My review on Hair Rituel by Sisley is up on www.renzze.com #renzzesingaporeadventures @sisleyparisofficial @wom_sgpr #sisleyparis #hairrituelbysisley #singapore #haircare #beautysg @sisleyparissg
Instagram Handle: @renzze
Instagram Followers: 30k Followers
Karen Ashley from Renzee runs a beauty, fashion, travel, photography, and lifestyle blog. Ashley started her blog to keep her family updated but soon started working with major brands like Dolce&Gabbana, Lancôme, Singapore Turf Club, Clinique, Deborah Lippmann, IOMA Paris, Stella McCartney, and many more.
30. Qi Yun
As I head towards my big 3 this year, I began taking supplements on top of my usual collagen drinks. 💓@cremesimon came just in time with solutions for sleeping, hair growth, anti-aging and mental alertness. The best part, their supplements do not contain any preservatives and needs to be consumed within 4 weeks – talk about motivation 😋 Ive been consuming them for afew weeks now, stagering the bottles and I can really see the difference especially in terms of mental alertness (yellow bottle) and improvements in sleeping cycle (blue bottle). Can I also add that the packaging is really pretty sitted on my desk? 😍 Ild recommend anyone looking for natural and efficient suppleness to give #cremesimon a go! . . #beautifulskin #cremesimonsg #beautyreview #sgblogger #healthsupplements #clozette #betterhealth #sleepbetter #selflove #sghealth #mentalhealth #mentalalertness #ginseng #rhodiola #coenzymeq10 #beepropolis
Instagram Handle: @qiyunz
Instagram Followers: 10.6k Followers
Qi Yun from Flying Pistachios believes in doing what you enjoy to succeed in life. Her blog is a testament to the fact. This beauty junkie and travel enthusiast has speckled her blog with her love for all things beautiful and exciting.
31. Juliana Stryker
Woohoo! One more day till the end of my #ilbxcremesimon giveaway! Take part if you haven’t already! Thank you so much for your support of my giveaway so far! The post has become a bona fide night care encyclopedia! Check out the post for all the tips and tricks you need for a restful night and beautiful skin the morning after! Keep sparkling you guys! #cremesimon
Instagram Handle: @ilovebunnynet
Instagram Followers: 10.1k Followers
I Love Bunny Net is a fashion, beauty and travel blog run by Disney Geek, Juliana Stryker. Stryker started her blog when you realized that there weren’t any beauty blogs catering to South East Asian Skin. Her blog helps beauty and fashion enthusiasts make wise decisions when shopping or traveling.
32. Cyndi Soh Xinyi
Instagram Handle: @xinyicyndisoh
Instagram Followers: 6,369 Followers
Obsessed with all things pretty, Cyndi blogs about beauty, fashion, food, travel, and lifestyle. You’ll find Cyndi sleeping, at home with her pets or most likely out there partying with life. Cyndi finds her blog and writing liberates her.
33. B For Bun Bun
BOOYAH!! Happy Halloween! 💀👩🏻🎃 – Skull side 💀: Added @thebodyshopsg Shade Adjusting Drops (Lightening) to @armanibeauty Power Fabric Foundation (3) to achieve an almost-white shade. Set with @kryolanofficial Translucent Powder. Eye recess drawn with @nyxcosmetics_sg Jumbo Eye Pencil (BlackBean). Bone receding areas drawn with @rimmellondonsg Waterproof Eye Definer (BlackestBlack) and @maccosmeticssg Fluidline (Blacktrack). Set and shadowed with @makeupstoresingapore 12 Shades of Grey Palette. Teeth drawn with NYX Jumbo Eye Pencil (Milk), Pure White Pencil, and MAC Blacktrack. – Division 🌩: Melting outline drawn with @sephorasg Long Lasting Kohl Pencil (InfiniteBeige) and (PureWhite), Rimmel Waterproof Eye Definer (RichBrown). Highlighted with Dermacos Camouflage Palette. Shadowed with @tartecosmetics Tarlette In Bloom (SmartyPants) and (Rebel). – Flesh side 👩🏻: Foundation Rimmel Long Lasting Finish (Ivory). Concealed with @cliosingapore Pro Artist Liquid Concealer (Linen). Eye makeup transition shade @jeffreestarcosmetics Androgyny Palette (Charm). Outer ⅓ @rising.phoenix.makeup (Treachery), inner ⅓ (SandsofAtlantis), middle JSC (Frosting). Face contouring @fentybeauty Match Stix (Truffle) and @toocoolforschoolsg (Shading). Blush @marcjacobs Air Blush (Kink&Kisses). Highlight JSC (PeachGoddess). Brows @anastasiabeverlyhills Dipbrow Pomade (Caramel).
Instagram Handle: @bforbunbun
Instagram Followers: 7,884 Followers
Juli of B for Bun Bun runs her beauty blog to share her makeup love with others. She offers an Asian perspective to the world of makeup. She started blogging to enjoy her makeup love with others and interestingly blogging further fueled her love for makeup.
34. Mongchin Yeoh
Instagram Handle: @mongabong
Instagram Followers: 142K Followers
Monga Chin’s claim to fame is her YouTube channel. She start her blogging career by doing beauty tutorials on YouTube. Chin now blogs about beauty, fashion, food and lifestyle. She offers insightful reviews on new beauty products hitting the SG market.
My go-to makeup remover now is L'Oréal Paris Micellar Bi-Phase because it removes stubborn makeup in 1 swipe! It's really the makeup remover I trust because it leaves my face squeaky clean, and it's super gentle & soothing on the skin!!! Can't find another that is as gentle – especially for the eyes! 😍 There are 3 different types of L'Oréal Paris Micellar Water for different skin types (even sensitive skin) so you can definitely find one that best suits you. 😉 #LorealParisSG #LorealMicellarWater #sp
Instagram Handle: @speishi
Instagram Followers: 276K Followers
If you want to see the new and happening in the beauty world of Singapore, Speishi’s blog is the place to be. This beauty blog offers makeup tutorials, reviews (paid and unpaid) and general tips on her blog. She has collaborated with the likes of Estee Lauder, Nivea, L’oreal, The Body Shop, Sunsilk, Garnier, Bath and Body Work and lots more.
Candy Bar Expert Tip: When hiring any of beauty bloggers in Singapore to promote your brand, choose one that aligns best with your brand image.
Hiring beauty bloggers in Singapore is a clever way to get your customers inside the door. The next step is capitalizing on these visits to build a loyal customer base through a good loyalty program.