Category: Loyalty Program Examples
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When Loyalty Programs Fail: 6 Pitfalls For You To Avoid (With Examples and Lessons)
Avoid the banana peel of common loyalty program pitfalls Harvard Business Review says that businesses find it 5 to 25 times harder to get a new customer than to keep an existing one....
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Inspiring Customer Empathy With The World of Hyatt Loyalty Program
The World of Hyatt loyalty program was launched in March 2017, a revamp of the much-beloved Hyatt Gold Passport. The redesign aimed to inspire empathy and deliver meaningful benefits, making it easier to...
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Chipotle’s Loyalty Program – What Went Wrong? Lessons and Learnings
What do we know about Chipotle’s loyalty program? Let’s dive in. Chipotle used to have a loyalty program called Chiptopia, and it was launched in July 2016. The promotion lasted for...
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5 Top-Notch Loyalty Programs That Reimagined The Way We Think About Rewards
When the average person thinks about loyalty programs, they’re usually imagining a ‘buy 10, get 1 free’ offer. And to be fair, they’re not exactly far off. What most people...
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An Analysis Of Starbucks Billion-Dollar Loyalty Program
After Q1 of 2016, Starbucks had $1.2 billion in customer funds loaded onto their plastic and mobile Starbucks cards. This is larger than the amount held by many of the smaller regional banks. They’re...