Owning a restaurant is lovely, but restaurant management can get overwhelming. According to Perry Group, 70% of restaurants that make it past their first year close down within three to five years. In total, 90% of independent restaurants restaurants close during the first year, with five years the average live-span. On the bright side, 90%…
You’ve spent countless hours setting up your business, from the very product that you sell to the site that you sell it on. Now it’s time to come up with an effective marketing strategy. You’ve likely done a bit of research and have found countless blog posts promising to bring in more organic traffic through…
Restaurant management is not easy, and it is tough to find the formula for how to run a successful restaurant. Managing a restaurant, bar, or cafe is tough – and it involves a broad array of skills, from managing inventory and suppliers, to managing finances and running marketing, as well as hiring, motivating and firing employees. Hospitality consultants The…
Restaurants – and in particular, dining chains – are slowly but surely dying off. According to restaurant industry tracker TDn2K, 2016 was “the worst year for the restaurant industry since the recession.” Big names like TGI Friday and Chili’s, for example, faced significant sales slumps. And, as usual, the millennials took the blame. In a…
There’s a lot of makeup and skincare brands in America but Sephora has managed to stand out with a whopping net worth of $37.2 billion. Bridget Dolan, VP of Interactive Media at Sephora, believes that its loyalty program is the key to its success. In an interview with Forbes, she said, “One of the smartest…
![Why You Should Run A Digital Loyalty Program [Infographic]](https://www.candybar.co/wp-content/uploads/2017/03/candybar-infographic-featured-image.png)
Should you run a digital loyalty program? Yes. And we’ll prove it to you; by the end of this article and infographic, you will learn about what digital loyalty marketing is, how it works, why it’s so effective, and why we think you should get some digital loyalty punch cards setup for your small business. We…
Offering a referral rewards program to your customers can increase customers loyalty and generate new business. CandyBar’s latest feature allows you to reward loyal customers who invite their friends. How does it work? CandyBar has created a fully automated referral program for brick and mortar stores. As customers give positive feedback for your store, CandyBar will…
Reviews are a key marketing tool. When customers don’t know much about a business, they’ll turn to reviews for some social proof. People want to know that the business is credible and other customers had a good experience as well. It gives them confidence in their purchasing decision. Social proof comes in many forms from…
Starting your own small restaurant or cafe can be a dream – but you’ll need help along the way, along with some starting capital. Our friends at Fundera offer some answers to the funding question with this guestpost below, answering frequently-asked questions about restaurant financing. Whether you’ve always dreamed of opening your own restaurant or…
Loyalty isn’t very easy to cultivate for brands in a time when new brands are coming into the market every other day. For small businesses, the task is even more difficult. Many small businesses find it difficult to cut through the competition and get their message across to their customers. Parenting bloggers in the US…