Being able to increase revenue in a small business is one of those golden tickets that business owners love to hear, am I right? Running a business is hard work! While you’re probably not in it entirely just for the money, you probably know it’s not something you can ignore. And hey, if you were…
Brothers-in-law Burt Baskin and Irv Robbins opened the first Baskin-Robbins in 1945. Not wanting to be like other ice cream shops—offering only vanilla, chocolate, and strawberry—they came up with a unique twist: the 31 flavors concept. For years they created a new ice cream flavor for each day of the month. Now 1300 flavors and…
Growing up with an engineer as a father, Robyn Bradley was encouraged to have an analytical mind. Robyn’s shop, Handmade in La Conner, Washington, is the result of a lifelong curiosity for how things work. Her love for aesthetics, combined with her passion for crafting things led her to grow her hobby into a successful…
Loyalty apps are an amazing way for businesses to help customers save money while rewarding them at the same time. Over the years, loyalty apps have been proven and tried for boosting customer retention. And because of this companies en masse have joined in the race to create their own loyalty apps. For instance, 65%…
Singaporean social enterprise The Caffeine Experience is a home for ex-offenders, a place where ex-inmates are accepted despite their pasts. Its co-founder, Matthew Poh, who is an ex-convict, is helping ex-inmates rehabilitate back to society one cup of coffee at a time. Nobody understands dejection and losses better than ex-convict Matthew Poh, 50, who has…
When a stressful career-related health crash sent Kellie Phelan on the search for more meaningful day-to-day, she discovered that her passion for making things by hand fulfilled her local community’s hunger for learning new skills. She started teaching people how to bake, grow food, knit – and set up a DIY school for adults: The…
There’s a lot of pet stores in the world, but how can you stand out from the competition? Many pet stores have acquired and kept their customers through loyalty programs. In fact, Vision Critical says that members of loyalty programs generate between 12 to 18 percent more revenue as compared to non-members. Other brands engage…
In 2020, Ben and Jerry’s brand loyalty rose by 20%. That’s an impressive rise, especially in a year where most brands suffered. It’s especially impressive when you consider the number of premium ice cream competitors on the market. Ben and Jerry’s is a different kind of company. Spend a minute or two looking at their…
Did you know that building brand loyalty for your cafe can boost your overall profitability and save you money? Bain & Co released a report done on cost-cutting measures for businesses and the results were stunning. The study found that a 5% rise in customer retention can boost profitability by 75%. With such a statistic…
Being a restaurant server is hard work. You have to be likable to excel at your job. The best servers exhibit traits like multitasking, a cheerful spirit, and the ability to know what’s on the mind of the customer before they speak. However, as an individual much of your personality has already been formed so…