With more and more consumers switching to online shopping, eCommerce sales are expected to grow more than 10% in 2023, creating a major opportunity for businesses to capitalize on this growth. In order for businesses to win over new customers and encourage them to come back, you will need to provide them with a simple,…
Are you a restaurant owner looking for a new way to boost sales? Creating a QR code menu is an easy and effective way to do just that. With a QR code menu, you can enhance the customer experience and streamline the ordering process. You can also gain actionable insights you can use to improve…
Knowing and understanding your customer buying journey, alongside a solid marketing plan can have a huge impact on a positive customer experience, and closing sales. In this post, we’ll cover the 5 stages of a buyer’s journey, find out what they are, and gain a deeper understanding of a customer buying decision, and see how…
Even if you run a brick-and-mortar store, you need an online presence. If you’re not online, people can’t find you, your customers can’t share about you, and you may as well be invisible. You don’t need to sell things online – although it helps. Online shopping has become one of the most popular online activities…
Newsletters have been on the scene electronically for a number of years now. We’ve seen marketers test different tactics to capture their audiences with varying levels of success. Marketers in many industries favor email marketing for good reason. According to a 2019 Litmus report, email marketing produces the highest returns, averaging $42 per dollar spent….
This is a guestpost from BrightLocal. Google reviews can be an important asset to local businesses large and small. Having a strong online review profile has myriad benefits, from driving more footfall to your store to boosting leads on your website. If you’re hoping to increase your online visibility, leads and, importantly, revenue, building up…
Loyalty is a great quality to have, and brands seem to agree with this. And one of the easiest ways to build loyalty among your customers is through rewards programs. The market is competitive and there are many brands out there trying to stay on top. In this case, loyalty will keep the customers connected…
This is a guestpost from our partners at AdTrak Whether you’re struggling to build an online presence for your restaurant, or you’d like a little signal boost for an already-impressive online presence, a few tweaks to your site and a bit of SEO magic can give your eatery the jump on local competition. Read on to…