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The Five Customers You’ll Meet in Your Small Business (and how to turn them Loyal!)
33% of customers will choose your competitors over you — if they experience even one instance of bad service. What makes one business’ service better than the other? How can you...
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Why Local Businesses Need Google Reviews and How to Get Them
This is a guestpost from BrightLocal. Google reviews can be an important asset to local businesses large and small. Having a strong online review profile has myriad benefits, from driving...
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7 Small Business Loyalty Program Ideas to Inspire You!
Customers are the backbone of every business – that’s why the key to profitability is engaging your most loyal customers. On the CandyBar blog, we’ve written extensively about how businesses...
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21 Brands Who Ran Successful Rewards Campaign
Loyalty is a great quality to have, and brands seem to agree with this. And one of the easiest ways to build loyalty among your customers is through rewards programs....
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Why Loyalty Programs Fail
There’s no doubt that a well-executed loyalty program can shift a brand to new heights. Top brands like Cineplex and Amazon have proven this. Loyalty programs transform the relationship between a...
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Repeat Customers: How To Keep Your Most Important Patrons Coming Back
Getting repeat customers: it’s not rocket science, but it does take time and effort to cultivate repeat business. Of course, it is important to acquire new customers. But when you...