Category: General

Customer Advocacy: Three Ways to Get Customers Talking About You
In the age of online reviews and social media, many F&B owners are left wondering how they can stand out from the crowd and build a loyal customer base. Customer...

The Best POS Systems for Retail Shops
There are many point of sales (POS) systems available, but not all are suitable for every industry. These programs differ in nature, and there are some that have been particularly...

Digital Media Marketing 101: The Small Business Marketing Blueprint
If you run a small business, you’ve probably heard time and time again how important it is for your business to be on social media. And there’s no getting around...

The CandyBar Launch Party – How We Got Started
In October of 2017, the ReferralCandy team launched CandyBar, a digital loyalty app for small businesses. Our engineering, product and marketing teams all came together to organize the launch event,...

What is Candy? Here Are Some Sweet Historical Factoids
According to Etymonline, “candy” has Arabic, Persian and Indian roots: late 13c., “crystallized sugar,” from Old French çucre candi “sugar candy,” ultimately from Arabic qandi, from Persian qand “cane sugar,”...