Looking for a list of loyalty programs to steal ideas from?
We’ve trawled the Internet, hunting down a wide array of loyalty programs across different industries.
Here they are:
1. Starbucks loyalty program
Probably one of the most used loyalty programs in the world! Starbucks’ loyalty program is called Starbucks Rewards.
Spending money at Starbucks gets you “Star points”, which you can then redeem for rewards.
2. Samsung loyalty program
The Samsung loyalty program, based in India, is called the Samsung Smart Club.
There’s a Gold tier and a Platinum tier.
3. Sephora loyalty program
The Sephora Card Program has three tiers – White, Black and Gold. Benefits include…
- Private sales
- Offers on your favorite brands
- A surprise on your birthday
- A brand gift of your choice every 200 points
4. Chipotle loyalty program – Chiptopia
Chiptopia was an experiment in loyalty run by Chipotle. The program is no longer active.
5. Amazon Prime loyalty program
Amazon’s Prime loyalty program has been subject to a lot of analysis.
Users get shipping benefits, exclusive access to movies and TV shows, Kindle books, and generally a superior Amazon experience all-around.
6. Starwood Preferred Guest Loyalty Program
Starwood’s Preferred Guest loyalty program can be linked with Marriott Rewards and Ritz Carlton rewards.
7. Best Buy Loyalty Program
Best Buy’s loyalty program is called My Best Buy, and it has three tiers – Regular, Elite, and ElitePlus.
8. Gilt Insider loyalty program
Gilt Insider loyalty program has four tiers – Insider, Select, Premier and Noir. At the highest level, you get…
- Birthday gifts
- VIP customer service
- Waitlist priority
- Private events
- 1 Hour Preview of Sales
9. Adidas loyalty program
Adidas’s loyalty program for customers in Asia is called 3stripes.co.
It gives participants a $10 voucher for every $100 spent, among a host of other benefits.
10. Amtrak loyalty program
Amtrak’s loyalty program is called Amtrak Guest Rewards, and is framed very much like a hotel’s, interestingly!
11. Barnes&Nobles loyalty program
Barnes&Nobles has a loyalty program in the form of a $25/year membership with over $50 in coupons.
12. British Airways loyalty program
British Airways’ loyalty program is called the Executive Club, with tiers named after precious stones – Emerald, Sapphire.
13. Costa Coffee loyalty program
Costa coffee loyalty program is called the Costa Coffee Club, and ha two tiers.
14. Dr. Brandt loyalty program
Dr Brandt’s loyalty program uses a point system that gives customers points for all sorts of specific actions.
15. Expedia loyalty program
Learn more: Expedia+ Rewards
16. Graeters loyalty program
Learn more: Graeter’s Sweet Rewards Program
17. Hotels.com loyalty program
Learn more: Hotels.com loyalty program
18. IHG loyalty program
Learn more: IHG’s loyalty program
19. Lancome loyalty program
Learn more: Lancome’s loyalty program
20. Marvel loyalty program
Learn more: Marvel Insider
21. National’s loyalty program
Learn more: National’s loyalty program
22. Nestlé loyalty program
Learn more: Nestlé’s loyalty program
23. Nordstrom loyalty program
Learn: Nordstrom’s loyalty program
24. Old Navy loyalty program
Learn more: Old Navy’s loyalty program
25. Patagonia loyalty program
Learn more: Patagonia’s loyalty program
26. Subway loyalty program
Learn more: Subway’s loyalty program
27. Ulta loyalty program
Learn more: Ulta’s loyalty program
28. Virgin America loyalty program
Virgin America’s loyalty program is called Elevate.
29. Virgin Atlantic loyalty program
Virgin Atlantic’s loyalty program is called the Virgin Atlantic Flying Club.
30. Yuenglings loyalty program
Yuengling’s loyalty program gives subscribers access to coupons, discounts, contests, a free pint of ice cream and more.
31. Zappos loyalty program
Zappos’s loyalty program has 4 tiers – Sliver, Gold, Platinum and Elite – and the last is invite-only.
Interested in setting up a loyalty program of your own?
Check out Candybar.co! You can have it completely set up in under an hour, and it’s incredibly easy for your customers to use.
